Increase Referrals and Patient Satisfaction with a Smarter
“Find a Doctor” Web Search
TUESDAY, June 5th, 2018
1 PM Eastern, NOON Central, 10 AM Pacific
A recent survey found that 84 percent of patients check a hospital’s website before booking an appointment. However, “Find a Doctor” search functions often frustrate them because their matching functionality is primitive and the provider’s information is incomplete or outdated. Referring physicians need similarly robust tools to find the right specialist and to send the patient to the right location. Attendees of this webinar will learn how taxonomy-driven Provider Information Management improves patient and referrer satisfaction by intelligently incorporating the provider’s location, insurance coverage, specialty and subspecialty, and services offered that can be searched via patient-friendly terms.
This webinar is designed for Vice Presidents / Directors of Marketing, Patient Experience, Patient Access, Patient Engagement, or Consumer Initiatives. It is also for CxOs and leaders who are driving their health system’s transformation to more consumer-focused care.
Attendees of this webinar will be able to:
1) List the challenges in appropriately matching patients with clinicians and referring physicians to specialists.
2) Describe clinical taxonomy and its use in provider search.
3) Describe how a Provider Information Management solution can guide patients and referring physicians to the best provider match for their needs.
Joseph H. Schneider, MD, MBA, FAAP
Dr. Schneider is the retired SVP/CHIO, Indiana University Health and VP/CMIO at Baylor Scott & White.
Keith is the Vice President of Marketing at Phynd Technologies, Inc.